For our audience feedback we decided to use the format of an online survey, as it would a.) be far quicker and easier to collate a wider variety of information, and b.) as it was anonymous, people are more likely to be honest about their true thoughts and feelings. Here are our results:
Overall, looking at our feedback, we have gathered that our film was on the majority, well received. The majority of the votes cast would put the film in the correct Genre, which shows the success of our opening, as we were able to establish the genre quite well instantly. 80% of the voters told us that they would continue watching this film, which was what one of our main objectives was, as the whole point of the opening of a film is to entice the audience to watch it, and this, on the whole is what we achieved. 50% of the voters said that they understood the opening of the movie, and 40% said that they would need to watch on to grasp more of what the plot was about, which i believe shows that our opening is successful, as we wanted the audience to instantly connect with the characters, but also wanted to create enigma, which is evident in the feedback. The ages of the feedback that we got varied greatly; from 17 to 49, showing that we have a very broad potential audience. The gender of the feedback was both male and female, quite evenly distributed, and so shows that, again we have a very wide potential audience.
We also asked for the viewers to list what they thought was successful about the film, these included:
- the tension and suspense that built up, the use of sound
- The opening montage of people on their phones was really effective after the opening title, and the cliff hanger really made you want to carry on watching
- the editing (quick cuts) and overall build up of enigma.
- It was thought provoking and the music worked well with the clips and what was going on in the scene.
- How professional it looked
These were all very positive comments, and made us feel very proud of our work, as we portrayed our mood and tone across very well, and created enigma, making the audience watch on.
We also asked the audience for what they thought we could improve on, these included:
- The text at the start should be left on the screen longer so people can think about it.
- Maybe music with the words. However nothing wrong with the opening
- Nothing
These, again were quite positive, as they were only small things that we would be able to improve on, if any. I think that, by watching over the opening again, i agree with the comment that the text should have stayed on the screen for longer, as it did pass very quickly.
Overall, however, our audience feedback was very positive, and so i am pleased with the final result.